Morcio Sierra
Ready to Interview
Product Designer with 12+ years of experience, specializing in user-centered solutions that drive impact.
I bring ideas to life—combining strategy, design, and innovation to create intuitive digital experiences. My work has fueled measurable growth, including a 35.7% boost in user engagement for a prop-tech leader and $1M in first-year sales for an educational platform.
Let’s create remarkable solutions together.
Portfolio Uppon Request
Experience
2024
Bridge — Financial Funnel Flow Interface & Design System Implementation
I worked closely with the Product team to create an intuitive interface, ensuring a streamlined and transparent process. I designed a user interface leveraging a proprietary algorithm to analyze data and find the best matches, helping businesses quickly evaluate and choose the right financial partners. Additionally, I played a key role in implementing design systems, creating a structured framework for software design documentation.
I successfully integrated Radix UI into the platform and created two comprehensive design systems in Figma that became central to the company’s design approach. I was also part of the team during Citi Bank’s successful acquisition, contributing to the design elements that facilitated the transition.
Upstart13
2022
Habi — Proptech Unicorn Startup Funnel Flow Integration
I collaborated closely with developers, copywriters, and UX designers from Colombia and Mexico to develop a formal proposal and initial design layout based on specific requirements. Additionally, I explored new design patterns and practices, enhancing the methodological toolkit to improve the website and app customer experience. By optimizing digital experiences through the use of UX best practices, trends, conversion metrics, testing, and design patterns, we delivered high-quality digital assets.
The redesign of Habi's funnel flow resulted in a remarkable 35.7% increase in user engagement.
MCN
Case of studies and full-access portfolio uppon request
What others have to say
About
I’m Morcio Sierra, a Product Designer with over a decade of experience transforming complex challenges into elegant, user-centered solutions.
My work bridges strategy, creativity, and technical finesse, with a knack for crafting digital experiences that deliver tangible results—whether it’s driving a 35.7% boost in engagement or generating $1M in first-year sales for an educational platform.
I’ve had the privilege of working across industries like fintech, luxury, and entertainment, designing everything from scalable design systems to streamlined user experiences. My process is rooted in research and collaboration, drawing from methodologies like Lean UX, Double Diamond, and Google’s Design Sprint, all while embracing tools like Figma, MidJourney, and Adobe Creative Cloud.
Beyond the screen, I’m an unapologetic F1 enthusiast, Liverpool supporter, and lover of timeless design. Whether it’s rethinking a landing page or reimagining a dashboard, I approach every project with curiosity and a commitment to craftsmanship.
Let’s create something remarkable together.
Expertise
Skills I have found useful, along with the software tools I have mastered. From using Figma to building and leading teams, each skill contributes to the mosaic of my professional expertise.
Design Leadership
Building Teams
Agile Methodology
Workshops
Product Design
Design Thinking
Design System
Software Design Documentation (SDD)